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Nike

Client

Project Type

Ad Campaign

This fictitious Nike ad campaign was created to promote a new hypothetical clothing and running shoe line. The ad designs were inspired by Nike’s visual marketing style, with the goal of resonating with their target audience.

Project Background

The design challenge was to create an original ad campaign for a brand of my choice, and design print and digital promotional items. The goal of the campaign I created for Nike was to inspire, empower, and motivate the target audience to lead a more active lifestyle and play more by purchasing Nike merchandise.

Design Challenge

The message I wanted to deliver was “Be Your Biggest Supporter”. This went hand-in-hand with the title of the campaign which was “Team Me”. I aimed to empower and inspire people through this message and remind them that they will always be on a team, arguably the most important one of their lives.

Process

Client

The campaign title and message, paired with the Nike brandmark and branded photography, assists in effectively conveying the message quickly and concisely.

Results

This ad campaign was for a school project and I am not affiliated with, endorsed by, or officially connected in any way to Nike.

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